DUBAI, 15 MARCH - As a leading technology brand, HONOR continuously strives to create and deliver the most cutting-edge technology. From its iconic design to its superior performance and smooth and seamless user experience, HONOR has refreshed its X Series with a brand-new device “HONOR X8” that combines premium innovations and sleek design. 

With the aim to change the market forever, the HONOR X8 comes with a host of exceptional capabilities, exquisite design, stunning display, outstanding photography and videography features and powerful performance that surpass its rivals and set it apart from all other smartphones in the market. In addition to this it also comes with Google Mobile Services so users will not miss out on the latest and most popular apps.
 
The Smart Memory Expansion Technology: HONOR RAM Turbo 
HONOR has been all about technological innovations, which is visible in every smartphone launch. Year after year, the company’s R&D efforts have brought consumers the best of the tech world, and one of those is HONOR RAM Turbo technology. A feature reserved for flagship smartphones, the brand-new HONOR X8 features HONOR’s RAM Turbo flagship advanced memory solution, boosting efficiency and ensuring smooth switching between apps that users most commonly use.

It expands RAM storage by compressing background apps, enabling the HONOR X8 to simultaneously open more applications without compromising on efficiency. Offering a more seamless user experience and enabling users to carry on with their tasks with ease, the technology stops background processes from getting killed when users switch apps, ensuring users can take a call or write a message when they are gaming or watching a movie. Apps will still be running in the background and waiting for users to pick up exactly where they left off. 

Furthermore, HONOR RAM Turbo technology increases productivity, efficiency and experience for the user and allows them to simultaneously use, launch and switch apps smoothly especially while using social media, ecommerce and gaming apps. This technology in HONOR X8 allows the user to work simultaneously around 20 apps  compared to competition which is just 12 apps   at a given point of time. This technology also extends the life span of the device, making the HONOR X8 smooth as always even after 36 Months. 
 
Exquisite Design with Ultra Slim and Lightweight Body the Competitors Don’t Have
Bringing HONOR’s innovative technology solutions to global smartphone users, the HONOR X8 features an ultra slim and lightweight body, coming in at just 7.45mm thick  and weighing just 177g  which represents the thinnest and lightest mobile phone in this price segment. 

Presenting a truly immersive visual entertainment experience, the HONOR X8 has been designed with super narrow bezels to bring users an almost full screen experience, supported by an industry leading ultra-thin Liquid Crystal Display (LCD). Leading the way in the industry, the left and right frames of the HONOR X8 have been compressed to 1.1mm , while the top frame is only 1.15mm  thin, bringing users a remarkable screen-to-body ratio of 93.6% , the highest achieved among straight-screen smartphones of the same grade and smartphones in the same category. 

To accomplish the ultra slim look and feel, HONOR developed and patented a new and exclusive high-strength but lightweight aluminium alloy mid-frame bezel plate, which reduces the weight of the mid-frame bezel plate by 4g and is 15% thinner than traditional smartphone frames. 
Going beyond the on-screen experience, the HONOR X8 is packed with innovative technology to ensure the device can be used for prolonged periods of time more comfortably. The HONOR X8 has achieved TÜV Rheinland Low Blue Light Certification, which reduces the proportion of harmful blue light that is emitted, alleviating eye strain and fatigue, even after extended periods of use and ensuring a user-friendly and more comfortable experience and when watching movies, gaming, reading and working or studying.

Beyond Exceptional Photography and Video Capabilities 
Bringing an exceptional photography experience, the HONOR X8 boasts a robust 64MP Quad Camera, allowing users to capture more detail and vivid photos, perfect for budding photographers and creators who love to capture content on the go or of special moments with family and friends. 
The HONOR X8 features a 64MP Ultra-clear Main Camera with a f/1.8 aperture, allowing users to capture every moment in stunning detail. Equipped with an intelligent multi-frame synthesis algorithm and 8X digital zoom, users can also capture clearer pictures at a distance, and super clear pictures with suburb clarity at night and in low-light conditions.

With Capture Mode, users can switch between camera and video to find the perfect mode to take stunning images no matter what time of day. Users can fit more into the frame with Wide Angle Lens, utilize Aperture Mode for the perfect lighting, Night Mode for ultra-clear night-time photography and Portrait Mode to apply a depth-of-field effect to photos. Users can also create time lapse videos of motion over a period of time, snap a panoramic landscape, as well apply HDR, Super Macro, High Res and Capture Smile mode for perfect images, suited to users’ preference.

Whereas other brands have largely designed their phones to meet the basic needs of videography, the HONOR X8 goes far beyond. It also equipped with Dual View recording, which are not seen in other brands in the same category, where users can simultaneously shoot two different perspectives with both the front camera and the rear main camera. Whether users are vlogging their day, recording a special moment with family or even a cooking demonstration, the dual view shows what is captured by both cameras side by side, giving users the flexibility and freedom to create engaging content with ease. All these features taken together uniquely positions the new HONOR X8 smartphone as the ideal solution for everyone.

Consumers can pre-order the latest smartphone HONOR X8 starting from March 17th to 23rd via HONOR Online Store, Sharaf DG, Jumbo, Emax, Ecity, Carrefour, Virgin, Axiom, Amazon and Noon at a price of AED 899 with a limited time offer that includes free HONOR CHOICE Earbuds X.